New Jersey
Brand Manager – New Jersey
CPG – Consumer Health:
Ready to take your CPG training and put it to work with broader ownership? As Brand Manager, take on end-to-end scope from consumer insights and ideation through strategy, execution, and commercialization identifying new consumer opportunities and bringing plans to life.
Brand Manager Position Highlights:
- Help build and evolve an established legacy brand, including identifying new consumer segments and developing strategies to reach them
- Own initiatives from idea through implementation rather than managing just one piece of the process
- Gain broader exposure, visibility, and accountability in a smaller, growth-oriented organization
- Benefit from the brands, scale, and resources of an established consumer health company while benefiting from the pace and entrepreneurial opportunity of a much smaller business
- Manage the P&L in conjunction with the Director
- Work closely with experienced, classically trained CPG marketers, including leaders from companies such as J&J and P&G
- Partner cross-functionally with R&D, Supply Chain, Sales/Customer Strategy, Social Media, Insights, and agency partners
Brand Manager Ideal Candidate:
- Strong CPG brand management foundation with approximately 3-4 years of experience, ideally within a blue-chip or classically trained CPG environment
- Ready to take the training wheels off and step into broader, end-to-end ownership, from identifying opportunities and shaping strategy through commercialization and execution
- Strategic and analytical thinker who can leverage syndicated data and consumer insights to uncover opportunities, develop a point of view, and build the plan
- Experience across campaign planning, project management, and agency management, with an eagerness to broaden exposure across the full marketing mix
- Energetic, resourceful, and entrepreneurial, with the initiative and cross-functional skills to move work forward in a fast-paced environment
If you or someone you know is well qualified for this role and would like to learn more, please send a message or submit the form below. A member of our team will respond right away.
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